People ask how a dog ends up inside their alarm. It’s pretty simple.
1. The bell rings
Twice a day the church bell rings, Bruno howls, and a camera records him.
2. A good howl is picked
Short or broken recordings are skipped. The alarm only uses a howl that’s at least 30 seconds long, so it doesn’t cut out.
3. It’s saved on your phone
The app downloads the howl ahead of time. So your alarm works without internet, even if Bruno skips a day. There’s also a howl built into the app as a backup.

4. It rings
At your time, Bruno fills your screen, howling. It rings even if your phone is on silent. Tap Stop, or Snooze for 10 minutes.
Missed him live? You can watch his last howl any time.

